プロダクトマーケティングマネージャー/ノンラインマネージャー or スタッフ /肺線維症・呼吸器領域事業本部肺線維症・呼吸器領域マーケティング部マーケティンググループ１
Boehringer Ingelheim
shinagawa city, tokyo, japan · shinagawa city, tokyo, japan · Tokyo, Japan
Posted on Feb 7, 2025
Basic purpose of the job
To maximize sales and patients' health of the own products on a short and long term basis by planning and executing marketing strategies successfully
Accountabilities
Ensure achievement of target sales, growth and market share in own product
Related performance indicators
Provide leadership to the marketing and sales team to ensure that product objectives are clearly developed, communicated, understood and executed in own tasks
External Experts management and engagement
Related performance indicators
Effectively engage with External Experts and develop them as strong advocators
Understand customers and patients to identify new ways to provide innovative value to customers
Related performance indicators
Related performance indicators
Related performance indicators
Related performance indicators
Related performance indicators
Monitor the product expense budget so that it is exercised in a way which guarantees the optimal utilize of available resources and results in maximal profitability for products without compromising long-term goals and objectives
Support Group Manager in team development
Related performance indicators
Provide coaching/teaching to younger members of the team on daily tasks
Regulatory And / Or Organisational Requirements
Ensures all tasks are carried out in accordance with respective applicable BI Standard Operating Procedures (SOPs), BI processes and regulatory requirements. Ensures that all interactions and engagements are carried out with the highest ethical and professional standards and that all work is accomplished with quality and in accordance with BI values.
Interfaces
All PM Functions
Job Expertise
Strategic thinking skills
Analytical skills
High communication skills and ability to deliver strong story-telling
Demonstrate strong performance related to Our Behaviors
Minimum Education/Degree Requirements
University degree or equivalent
Required Capabilities (Skills, Experience, Competencies)
Preferred English speaking CEFR level : B1
(or strong commitment to continue working on English communication)
Below Experience Is Preferred
Our Company
At Boehringer Ingelheim we develop breakthrough therapies that improve the lives of both humans and animals. Founded in 1885 and family-owned ever since, Boehringer Ingelheim takes a long-term perspective. Now, we are powered by 52,000 employees globally who nurture a diverse, collaborative and inclusive culture. We believe that if we have talented and ambitious people who are passionate about innovation, there is no limit to what we can achieve.
Why Boehringer Ingelheim?
With us, you can grow, collaborate, innovate and improve lives.
We offer challenging work in a respectful and friendly global working environment surrounded by a world of innovation driven mindsets and practices. In addition, learning and development for all employees is key, because your growth is our growth.
Boehringer Ingelheim is an equal opportunity global employer who takes pride in maintaining a diverse and inclusive culture. We embrace diversity of perspectives and strive for an inclusive environment, which benefits our employees, patients and communities.
Want to learn more? Visit https://www.boehringer-ingelheim.com
To maximize sales and patients' health of the own products on a short and long term basis by planning and executing marketing strategies successfully
Accountabilities
Ensure achievement of target sales, growth and market share in own product
Related performance indicators
Provide leadership to the marketing and sales team to ensure that product objectives are clearly developed, communicated, understood and executed in own tasks
External Experts management and engagement
Related performance indicators
Effectively engage with External Experts and develop them as strong advocators
Understand customers and patients to identify new ways to provide innovative value to customers
Related performance indicators
- Understand customer and patient needs
- Development innovative approaches
- Ensure customer and patient focus
Related performance indicators
- Discuss integrated Brand plan and Strategy into short/mid/long-term Marketing plans in order to customize them for Japanese market
- Discuss product strategy and marketing plans with head of Marketing group
Related performance indicators
- Ensure appropriate execution of integrated Customer Plan (ICP) at every given point
- Discuss progress of execution with the head of Marketing group
Related performance indicators
- Continuously explore new/innovative promotional approach and evaluate its feasibility
- Take the initiative to design, execute and evaluate pilot programs, then feed the results and learnings back to TA members
Related performance indicators
Monitor the product expense budget so that it is exercised in a way which guarantees the optimal utilize of available resources and results in maximal profitability for products without compromising long-term goals and objectives
Support Group Manager in team development
Related performance indicators
Provide coaching/teaching to younger members of the team on daily tasks
Regulatory And / Or Organisational Requirements
Ensures all tasks are carried out in accordance with respective applicable BI Standard Operating Procedures (SOPs), BI processes and regulatory requirements. Ensures that all interactions and engagements are carried out with the highest ethical and professional standards and that all work is accomplished with quality and in accordance with BI values.
Interfaces
All PM Functions
Job Expertise
Strategic thinking skills
Analytical skills
High communication skills and ability to deliver strong story-telling
Demonstrate strong performance related to Our Behaviors
Minimum Education/Degree Requirements
University degree or equivalent
Required Capabilities (Skills, Experience, Competencies)
Preferred English speaking CEFR level : B1
(or strong commitment to continue working on English communication)
Below Experience Is Preferred
- Product management experience
- Customer facing (ability to effectively engage with HCPs)
- Project management
- Solution development through internal or external partnership
Our Company
At Boehringer Ingelheim we develop breakthrough therapies that improve the lives of both humans and animals. Founded in 1885 and family-owned ever since, Boehringer Ingelheim takes a long-term perspective. Now, we are powered by 52,000 employees globally who nurture a diverse, collaborative and inclusive culture. We believe that if we have talented and ambitious people who are passionate about innovation, there is no limit to what we can achieve.
Why Boehringer Ingelheim?
With us, you can grow, collaborate, innovate and improve lives.
We offer challenging work in a respectful and friendly global working environment surrounded by a world of innovation driven mindsets and practices. In addition, learning and development for all employees is key, because your growth is our growth.
Boehringer Ingelheim is an equal opportunity global employer who takes pride in maintaining a diverse and inclusive culture. We embrace diversity of perspectives and strive for an inclusive environment, which benefits our employees, patients and communities.
Want to learn more? Visit https://www.boehringer-ingelheim.com
